Heart Merchants

Written
2007

 Each mid February my daffodils start to bloom.

The sun shines warmer as the days grow longer.

And as sure as Groundhog Day passes

             with his doubtful forecast,

            the heavy duty Valentine merchants start

            the hard sell to young hearts!

Candy, flowers and diamonds, must reminders

            of young love.

Crooners tell of broken hearts

            and love lost and found,

            first kiss and moonlit sighs.

Honeymoons and champagne,

            for those who look too young to drink.

Television is alive with youngsters

            breathing heavily .

Courtly love is everywhere

            for the young.

For- sure love is sold as being

            for the very young.

Even the older young are flamed,

             with a rejuvenation and young forever  promise

            and all that implies.

For the very old there are Valentine ads

            for scooters and Aleve.

The old heart is never seen

            as a romantic heart.

Show me an ad that even hints

            of octogenarian romance.

Maybe a hint of memories

            from old swing music piece.

Stay at home,

            read a book,           

            peer at pictures of grandchildren,

            share symptoms and complain about the young.

Now what a dismal picture.

Sure, champagne upsets the stomach

                 and candy is not on the can-have list.

But romance? Come now, be real!

But not too fast, merchant folks!

We were tutored in romance

            the gentle way by Charles Boyer,

            the hearty by Humphrey Bogart,

            how to be encouraged by Rita Hayward

            and how to fantasize by Walter Mitty.

Then we had 65 years to practice.

So if you want to learn what to say,

            what to do,

            what songs to play,

            the flowers to select,

            how to be truly romantic,

            ask a well-taught expert

            with many years of experience.

For true romance is in the heart,

            not on the calendar.

Notes
Published in THE YOLO CROWW Summer 2009 Volume 14.